Tech That Drives Performance

Smarter tools. Stronger supply chains. SFL invests in cutting-edge logistics technology to provide complete visibility, boost operational efficiency, and provide proactive solutions to our clients.

​We’re not here to keep pace with logistics.  We’re here to push the limits of what’s possible.

Tech That Drives Performance

Smarter tools. Stronger supply chains. SFL invests in cutting-edge logistics technology to provide complete visibility, boost operational efficiency, and provide proactive solutions to our clients and carrier partners. To them VALUE means more than just a low rate.

​We’re not here to keep pace with logistics.  We’re here to push the limits of what’s possible.

Interconnected Technology Framework

Centered by our Transportation Management System (TMS).  We’ve built a best-in-class technology stack by combining AI technology and Industry-leading tools with a culture of accountability.  Powering the momentum, consistency, and visibility shippers need in an unpredictable market.

​Here’s how it transforms your supply chain:

Speed of Service

Because in logistics, every second counts.​

  • Automation & Interconnected Systems - Builds loads quickly, accurately and ensures acceptance by connecting directly to shipper platforms.
  • Agile, Responsive Team – Backed by technology, but powered by people. Available 24/7 to keep freight moving without delays.

Ease of Doing Business

Because logistics shouldn’t be complicated.​

  • Streamlined Processes – Reduce complexity, cut red tape, and eliminate repetitive manual work.​
  • Actionable Insights – Automated check-ins, real-time status updates, and exception alerts — so issues are resolved before they become problems

Committed and Consistent

Because trust is built on performance.

  • Vetted, Proven Partners – Perfect pass-through of load parameters with predictive analytics to keep lanes running smoothly.​
  • Dedicated Support – A team focused on achieving  “Best in Class” on-time performance, with minimal claims and maximum accuracy.

End-to-End Transparency

Because confidence comes from clarity.​

  • Complete Load Visibility – From real-time GPS tracking to live temperature readings for temperature-sensitive freight.​
  • Proactive Communication – Industry-leading onboarding for tracking compliance, plus updates before you have to ask.

Answers to Your Logistics Technology & Partnership Questions

How are loads confirmed with shippers?​

We adapt to your preferred method — whether through EDI, email, or even a text message.

Can shippers monitor load themselves?​

Yes. Every customer gets their own TMS login to track shipments in real time, from pickup to delivery. We can also provide daily or hourly check call sheets for added visibility.

What does the on-boarding process look like for new shippers?​

We start with a short information packet for your company and accounting details, making setup simple and hassle free.

What are actionable insights and how do they benefit shippers?

We provide reports on freight spend, on-time performance, and service execution, giving you the transparency needed to improve efficiency and control costs.

How can a carrier join our network?

Carriers apply through Go Highway, where we prescreen and personally review every applicant before approval.

How are loads confirmed with carriers​?

Through our TMS, carriers receive an email confirmation with all shipment details.

What are the expectations of freight tracking for carriers and how is it done​?

We require MacroPoint tracking for the full duration of the shipment to ensure constant visibility.

What is fast-pay and how does it work​?

We offer a same day quick-pay option, available after you successfully complete your shipment with SFL.

We step in when things get complex. Let’s move your freight with purpose.